The Interactually Blog

Practical Digital Marketing Advice (and Occasional Rants) from the Experts

The EU's Clever Workaround for that Pesky "Freedom of Expression" Thing

On Tuesday, the European Court of Justice ruled in favor of Mario Costeja Gonzalez (pictured above) of Spain in his suit against Google, aimed at getting them to remove pages related to Gonzalez's 1998 debt troubles that he argued are now irrelevant. Europe's top court ultimately decided that people have "the right to be forgotten."

Here's what's wrong with that.

Where Is All This Bad Information Coming From?

Last fall, I had the pleasure of speaking at an industry conference full of passionate, like-minded people. I can honestly say it was a wonderful experience.

Before I gave my presentation, no one at the event knew who I was. Between sessions, I was approached by a very young, highly energetic man. When he asked what my particular interest in the conference was, I informed him that I would be speaking on SEO shortly. Upon hearing this news, he immediately became 10x more interested in me.

Anonymity: Is It Helping or Hurting the Web?

Do you remember your first ever screen name? I believe mine was Vel385 because, you know, it had to be something mom could use on the family computer, too. I also specifically remember being warned to never use my real name in any screen name or email address. Now, it's highly recommended that you include a single version of your first and last name as a username across the web for personal branding reasons.