Grand Rapids has a metro population of over 1,000,000 people

Everyone Is Looking For Something, Are You Being Found?

Grand Rapids, Michigan SEO & PPC Company

Grand Rapids, MI SEO & PPC Services

Grand Rapids is a city on the rise. As a Grand Rapids-based company, we see it first hand every day. With cranes cutting through the skyline, up and down the Medical Mile and beyond, there is no shortage of opportunity in Michigan’s fastest growing metro. Across Greater Grand Rapids, businesses and consumers are spending once again. More importantly, they are searching—for the exact products and services you offer.

Increasingly, potential customers are leaving the yellow pages on top of the refrigerator and instead taking to Google and Bing to find what they’re looking for. The beauty of search engine marketing is that you are marketing directly and exclusively to potential customers who have already qualified themselves as a valuable lead—they are looking for you.

Search Engine Optimization

I offer wide-ranging search engine optimization (SEO) services to position your site well in search results, increasing the likelihood of customers finding you and purchasing your products and services.

I do this first with keyword research to identify the keywords your customers are using, their traffic and competition, then performing on-page optimization to establish relevance for these keywords on the pages of your site. I also offer off-page optimization, which is essentially link building, to further enhance the relevance of your site by fostering quality links from other sites towards yours.

Pay Per Click Advertising

For an immediate, targeted influx of traffic, I offer pay per click (PPC) advertising services in Google, Bing, Yahoo and Facebook. PPC ads ensure your ads are only seen by potential customers in Grand Rapids (or any specific area you choose), and your return on investment can be tracked to the penny.

Through highly targeted campaigns, ad groups, keyword lists and ad copy, I can show your ads across search and display networks, reaching an audience far beyond what traditional advertising can offer.

Local SEO

If your business serves people in Grand Rapids, local SEO is an essential marketing channel. Google and Bing are putting greater emphasis on local results and users are finding local service providers, restaurants and stores through searches on their smartphones, tablets and desktop computers.

I make sure your Google+ and Bing Local profiles are verified and optimized, then depending on your industry seek out numerous other local citation and profile sources, while also consulting on how your business can drive more online reviews which in turn can help how your local listings rank in search results.

I serve businesses anywhere in Greater Grand Rapids and Michigan, specifically:

  • Grandville
  • Rockford
  • Kentwood
  • Wyoming
  • Ada
  • Holland
  • Grand Haven
  • Allendale
  • Walker
  • Byron Center
  • Comstock Park
  • East Grand Rapids