David Veldt

David Veldt

Founder & Director of Digital Marketing

David (Dave) Veldt founded Interactually in 2013. His road to agency founder and current director of digital marketing began with graphic design in high school. That transitioned into web design and eventually web development. He started his first company in 2009, creating small websites for local businesses.

After graduating from Grand Valley State University, Dave combined his marketing education with his web experience and joined a full-service digital marketing agency as an SEO Specialist. There, he jumped into the deep end and worked with clients such as Polaris, Jostens, Cintas, Auto-Owners Insurance, Huntington Bank, and many more.

From there he worked with another agency and added PPC to his toolkit, managing many large ad budgets across several platforms, while continuing his work in technical and enterprise SEO. He rounded out his digital marketing experience by moving to an in-house role with X-Rite and their subsidiary company, Pantone.

With Interactually, Dave has led countless ad campaigns, SEO engagements, and analytics projects and has had the privilege of working with companies across many industries throughout the United States. In 2023, he led the company's pivot to a PPC agency with simplified campaign management packages, focusing our work and opening it up to small businesses as well as the large companies we have always enjoyed working with.

Michigan Coast to Coast Gravel Grinder - Dave Veldt

Dave lives near Kalamazoo, Michigan with his wife and children. He is an avid mountain biker and gravel cyclist, snowboarder, and Detroit Tigers fan.

Articles Written by David Veldt

Penguin 2.0 Has Been Rolled Out: How Will I Be Affected?

For the past few weeks, Google and Matt Cutts (head of the webspam team at Google) have alluded to an upcoming Penguin algorithm update. Well, yesterday, during an episode of This Week in Google, Cutts announced that the update was being rolled out within "the next few hours" (his announcement begins around the 1:21:00 mark).  He also wrote a post on his personal blog announcing the official arrival of Penguin 2.0. Technically, this is the 4th update to Penguin, but since this is a "brand new generation of algorithms," as described by Cutts, it has been referred to as 2.0 within Google.

From 17 Visits to 32,226 in 24 Hours

I was always taught to play it cool when something great happened. When wide receivers dance in the end zone, I still scowl "C'mon, act like you've done it before!" at the TV like an old, grumpy man. However, last Thursday, I had a post on LinkedIn privacy absolutely blow up and dammit, I'm excited.

LinkedIn: The Creepiest Social Network

This is a post I've been wanting to write for a while. In fact, it stems from something I noticed way back in August of last year. After digging for answers and even a couple attempts at contacting their customer support, I've concluded that LinkedIn is by far the creepiest social network. The primary reasons LinkedIn is the mustached, trench coat and wire frame glasses wearing mouth breather of the internet are the "People You May Know" and "People Also Viewed" features.

3 Rules of Thumb For Safe Link Building

When I was a kid, I was a bit of the daring type. I've been told stories of myself, getting caught playing balance beam on a 2nd story deck railing, wandering off and requiring a search party of a dozen people at the campground (they found me, having turkey dinner with the park owner's family), and numerous bicycle and snowboarding feats gone terribly wrong.

I can't pinpoint when risk aversion crept into my psyche, but it has been especially prominent in my professional life. In digital marketing, that isn't always a bad thing.

Rankings Are For Rookies

One of the biggest challenges in SEO is measuring success in a way that both the client and the marketer agree on. As recently as five years ago, this wasn't a challenge at all. Back then, we had these wonderfully reliable, ironclad numbers called rankings. The marketer would do their keyword research and the client would sign off on X number of keywords.

Optimize For the Other 1/3

We're going to play a little word association game. I'm going to give you a list of words and you are going to shout the first thing that comes into your head. If you're in a public place or crowded office, I encourage you to set up a camera and record the reactions around you for my entertainment.