Digital Marketing Without the BS

What the Repeal of Net Neutrality Means for Digital Marketing

What the Repeal of Net Neutrality Means for Digital Marketing

A year ago, a conservative family member asked me who I voted for, and I’m 95% certain they asked even though they knew the answer. After I replied they said, “I thought you’d be for Trump, being a business owner and all.” Ethics and potential constitutional crises…

Continue reading →

The EU’s Clever Workaround for that Pesky “Freedom of Expression” Thing

The EU’s Clever Workaround for that Pesky “Freedom of Expression” Thing

On Tuesday, the European Court of Justice ruled in favor of Mario Costeja Gonzalez (pictured above) of Spain in his suit against Google, aimed at getting them to remove pages related to Gonzalez’s 1998 debt troubles that he argued are now irrelevant. Europe’s top court ultimately…

Continue reading →

Google Is A Gossip Queen

Google Is A Gossip Queen

Oh, Google.  I know you mean well, but sometimes you just try too hard and come across like a real Chatty Cathy. Even worse, a Chatty Cathy Know-It-All. I’ve got your back, though. The semantic web is to blame. In your quest to gain a…

Continue reading →

Some Thoughts on Guest Blogging

Some Thoughts on Guest Blogging

There’s been some excitement in the SEO world in the past few days. It doesn’t take much to get people in our industry all riled up, but this one is spurring some real anger toward Google for assuming the roles of Relevance Police, Judge and…

Continue reading →

How to Lose 40% of Your Traffic (In One Simple Step)

How to Lose 40% of Your Traffic (In One Simple Step)

Let this be a cautionary tale. A tale about what happens when you don’t follow your own advice. In the past six months, I have lost over 40% of my traffic. It was remarkably easy; much easier than increasing my traffic by 40%. I really…

Continue reading →

Forgiveness > Permission

Forgiveness > Permission

“It’s easier to ask forgiveness than it is to get permission.” – Grace Hopper These words have given innovators, entrepreneurs and visionaries across the world the justification (not that they needed it) to take bold risks and test new waters with relative uncertainty. Originating from…

Continue reading →

How To Find The Email Address Of Any Position Within Any Company

How To Find The Email Address Of Any Position Within Any Company

Disclaimer: The following method is one I use on occasion to reach out to industry thought leaders and the like for non-spamming purposes only. Use this information as you will, but please, use it wisely and respectfully. Whether you’re a job candidate that wants to…

Continue reading →

Every Moment Is Captured, But Nothing Is Experienced

Every Moment Is Captured, But Nothing Is Experienced

I don’t enjoy concerts in the way most people typically do. To the casual observer, it may appear that I don’t enjoy them at all; but that would be false. I don’t put my arms up, dance in place or sing along. Instead, you’ll see…

Continue reading →

What the New Google Maps Means for Local Search

What the New Google Maps Means for Local Search

One of the biggest announcements during Google I/O 2013 was the announcement of the new Google Maps. The new version was reportedly rebuilt from the ground up, and after receiving my invite and diving in, I can see that they weren’t kidding. The new Google…

Continue reading →

Penguin 2.0 Has Been Rolled Out: How Will I Be Affected?

Penguin 2.0 Has Been Rolled Out: How Will I Be Affected?

For the past few weeks, Google and Matt Cutts (head of the webspam team at Google) have alluded to an upcoming Penguin algorithm update. Well, yesterday, during an episode of This Week in Google, Cutts announced that the update was being rolled out within “the next…

Continue reading →

Page 1 of 2 1 2